What is E-commerce Management?

E-commerce management involves the planning, execution, and optimization of online sales strategies and operations. It encompasses a range of activities, including website design and development, online marketing, product management, supply chain management, and customer service. Effective e-commerce management requires a comprehensive understanding of digital marketing, web development, data analytics, and logistic, as well as a deep knowledge of the products or services being sold. The goal of e-commerce management is to create a seamless and engaging online shopping experience for customers while maximizing sales and profitability for the business.